Heart of the Country

The home of home fragrance

Heart of the Country was founded by husband and wife Lesley and Simon Stubbs in 1989 who initially imported printed doormats.  In 1991 Heart of the Country picked up a line of scented sachets made by a small company in South Carolina called Greenleaf.  Over twenty years later Heart of the Country is now operated by Lesley and Simon’s sons Ben and Toby and Greenleaf is one of the biggest names in home fragrance both in the U.S. and U.K.. Heart of the Country also exclusively distribute Greenleaf’s sister brands The Bridgewater Candle Company, Willowbrook Fresh Scents and Votivo.

Located in the heart of rural Staffordshire on a converted farm, Heart of the Country distribute world leading fragrance brands with a friendly professional service.  To all our loyal customers over the years of which there are many, Thank you.

Latest Posts

Stay up to date on new releases, new products and trends from Heart of the Country

aframe 16 Jan

Our Amazing A-Frame!

This year we’ve seen many retailers try our scented sachets for the first time, using our neat table top display. After a very successful festive season some are now asking what’s next, how can we sell more sachets in 2015? The answer is with one of our amazing A-frames! They hold 24 boxes of scented ...

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Amazing January Offer


This month you can purchase a selection of large and ...

New Year, New Fragrances!


Every New Year brings a range of fabulous new fragrances ...

4% Discount


At Heart of the Country Ltd we like to help ...

November Offer


Available throughout November (while stocks last), you can purchase a ...