Heart of the Country

The home of home fragrance

Heart of the Country was founded by husband and wife Lesley and Simon Stubbs in 1989 who initially imported printed doormats.  In 1991 Heart of the Country picked up a line of scented sachets made by a small company in South Carolina called Greenleaf.  Over twenty years later Heart of the Country is now operated by Lesley and Simon’s sons Ben and Toby and Greenleaf is one of the biggest names in home fragrance both in the U.S. and U.K.. Heart of the Country also exclusively distribute Greenleaf’s sister brands The Bridgewater Candle Company, Willowbrook Fresh Scents and Votivo.

Located in the heart of rural Staffordshire on a converted farm, Heart of the Country distribute world leading fragrance brands with a friendly professional service.  To all our loyal customers over the years of which there are many, Thank you.

Latest Posts

Stay up to date on new releases, new products and trends from Heart of the Country

media11 8 Dec

4% Discount

At Heart of the Country Ltd we like to help our retailers where we can so we are giving a 4% discount to all orders placed and paid for over the internet. Card Save offers an easy payment system and we will try to get your stock to your chosen delivery address as soon as ...

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November Offer


Available throughout November (while stocks last), you can purchase a ...

Greenleaf Cinnamon Pinecones


This festive season, if your looking to stock up on ...

How to sell more Scented Sachets


At Heart of the Country Ltd, we are always looking ...

Free Burning Samples


We’ve realised there is nothing quite like allowing your customers ...