Heart of the Country

The home of home fragrance

Heart of the Country was founded by husband and wife Lesley and Simon Stubbs in 1989 who initially imported printed doormats.  In 1991 Heart of the Country picked up a line of scented sachets made by a small company in South Carolina called Greenleaf.  Over twenty years later Heart of the Country is now operated by Lesley and Simon’s sons Ben and Toby and Greenleaf is one of the biggest names in home fragrance both in the U.S. and U.K.. Heart of the Country also exclusively distribute Greenleaf’s sister brands The Bridgewater Candle Company, Willowbrook Fresh Scents and Votivo.

Located in the heart of rural Staffordshire on a converted farm, Heart of the Country distribute world leading fragrance brands with a friendly professional service.  To all our loyal customers over the years of which there are many, Thank you.

Latest Posts

Stay up to date on new releases, new products and trends from Heart of the Country

mr_car03 13 May

Meet Cesare from Mr&Mrs Fragrance

Today our cars are much more than just a way to get from here to there. Cesare’s clever design has bendy arms that slide inside the vents on a dashboard, slowing releasing its alcohol-free fragrances which include Malaysian Black Tea, Cedar Wood, Tranquillity, Citrus & Musk, Ocean Breeze, Energy, Pepper Mint, Sandal of Kerala, Lilac ...

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Come and see us at Pulse_London 2015


Heart of the Country Ltd will be at Pulse_London, stand ...

Introducing Mr & Mrs Fragrance


Heart of the Country will be launching Mr & Mrs ...

Votivo at Pulse, London


Since its inception in 1994, Votivo has built a worldwide ...

March Madness!


Throughout March you can get 10% off selected Greenleaf slim ...